Berries and dairy products come from very different sources, yet Nude Jr. Strawberry Milk packaging manages to wrap the two ingredients up together in a way that manifests a seemingly natural mixture. This is accomplished coherently through the form of the container and its graphic treatment.
This chubby drinking bottle takes a bulbous shape, enhanced by three rounded footings that act as a steady base. The overall volume mimics the simplified form of a cow's udder, but for practical purposes the liquid is discharged from a single opening at the top.
Designer Andrianto Kwan wanted Nude Jr. Strawberry Milk packaging to reference its contents' origins. The pink tint of the container resembles the soft skin of the animal, as well as the color of the ripe red fruit that flavors this beverage.
Why This Trend Is Growing
- Natural Packaging Design
- Opportunity to create packaging that visually represents the natural ingredients or flavors of a product.
- Emulating Organic Forms
- Opportunity to design products with shapes that mimic organic or natural objects to enhance the consumer's connection with nature.
- Holistic Branding
- Opportunity to create a cohesive brand image that embodies the values and origins of a product.
Industries Being Reshaped
- Food and Beverage Packaging
- Opportunity for innovative packaging designs that visually communicate the product's ingredients or flavors.
- Product Design
- Opportunity to incorporate organic shapes and forms into the design of various consumer products.
- Branding and Marketing
- Opportunity to develop branding strategies that convey the origins and values associated with a product.
