Swedish advertising company Volt teamed up with Norwegian Airlines for a new campaign to promote its cultural influence in Europe. The interactive advertisement consists of a traditional real-life kilt, with the ad hiding between its folds. The quasi-sexy ad gives off a humorous and effective feel.
Volt’s advertisements are always quite creative, touching base on real-life experiences and day to day basics. Therefore, when Norwegian Airlines collaborated with them, the results were advantageous and comical.