Scenic Rebel Photography

The Ones 2 Watch 'Why Wait Another Day' Story Boasts Normcore Style Picks

Maxwell Runko stars in 'Why Wait Another Day,' a normcore style exclusive for web publication The Ones 2 Watch. The model dons an understated wardrobe that consists of brown leather jackets and casual t-shirt and jean pairings. He sports pieces from Yves Saint Laurent, Levi's and Wilsons Leather along with a number of vintage clothing picks by this shoot's stylist and photographer Easton Schirra.

Grooming for 'Why Wait Another Day' is courtesy of Seana Gorlick who creates a slicked back hairstyle for her model subject. Maxwell's look is rebellious and reflective or an edgy and understated normcore style -- a look that has graced major runways in the few months.

Exuding a nostalgic air, this scenic editorial boasts a visual design by Rosie Daily and is captured in the heart of Mount Wilson, California. The shoot's zen vibe is met with an effortlessly cool wardrobe.

Normcore Style
Disruptive innovation opportunities in the fashion industry to capitalize on the growing popularity of understated and casual wardrobe choices.
Vintage Clothing Picks
Disruptive innovation opportunities in the retail industry to meet the demand for unique and curated vintage clothing selections.
Slicked Back Hairstyle
Disruptive innovation opportunities in the beauty industry to develop innovative hairstyling products and techniques for achieving a sleek and polished look.

Sectors Adopting This

Fashion
Fashion industry professionals can reference the normcore style trend and capitalize on the demand for understated and casual fashion choices.
Retail
Retail industry professionals can reference the trend of vintage clothing picks to explore new business opportunities in the market.
Beauty
Beauty industry professionals can reference the slicked back hairstyle trend and develop innovative products and techniques to cater to the demand for polished hairstyles.
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MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
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