Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The NIVEA Men Creme Offers a No-Nonsense Cosmetic for Guys

 - May 17, 2018
References: amazon & nivea
A rising number of male consumers are becoming more interested in grooming and cosmetics, which has brands responding with options like the NIVEA Men Creme. Specially formulated for men's skin, the moisturizer is intended to be a no-nonsense product for guys that can be used all over the body including on the face. This makes it appealing to male consumers who might find specialized cosmetics for various areas of their body too intimidating.

The NIVEA Men Creme comes packaged in a simple tin to make it highly portable, while the non-greasy formula ensures it will be absorbed quickly by the skin. The product is formulated to offer moisturizing benefits in addition to protection, which makes it even more applicable for male consumers who aren't as regimented with their skincare routine as other demographics.