Comfortably Performative Concept Cars

The Nissan IDx NISMO & Freeflow Offer Simple Comfort

In light of the 2014 Autoshow in Detroit, Nissan has unveiled their newest concept cars: the Nissan IDx Freeflow and IDx NISMO. Inspired by the simplicity of form and functionality, the Nissan IDx Freeflow offers unparalleled relaxation and comfort, similar to sitting in your own living room sofa. With a 1.5 liter engine that runs on gasoline, the car is fitted to a Continuously Variable Transmission (CVT).

The Nissan IDx NISMO is the sport version of the Freeflow, with a slightly lower suspension and a wider car body. The sport version is fitted with side mufflers, carbon panels, a high performance and eco-friendly 1.6 liter turbocharged engine, 19 inch wheels and a 6 speed manual shift mode and rev control.

Concept Cars
Opportunity for disruptive innovation in designing concept cars that prioritize comfort and functionality.
Simplicity of Form
Opportunity for disruptive innovation in creating vehicles that offer simple and relaxing interiors.
Eco-friendly Engines
Opportunity for disruptive innovation in developing high-performance engines that are also eco-friendly.

Where This Applies

Automotive
Opportunity for disruptive innovation in the automotive industry by integrating comfort and functionality in concept cars.
Interior Design
Opportunity for disruptive innovation in interior design industry by creating relaxing and comfortable car interiors.
Green Technology
Opportunity for disruptive innovation in the green technology industry by developing high-performance and eco-friendly car engines.
SCORE
5.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 64%
Activity 78%
Freshness 8%