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Timepiece Merges Old and New

Nike Presto Hourglass Watch

— March 3, 2008 — Fashion
Are you anal about being exactly on time? Then you probably want to avoid this Limor Yaron Presto watch designed for Nike. As you can see it takes it's uniqueness from an hourglass. The lower dial shows the hour and as it fills up, it indicates the minutes of the hour. Half full is half past! See nothing to it. An attention grabber for sure.

Implications - Contemporary and technologically advanced products are being ushered into the market today at an unprecedented rate. There are many consumers who find this overwhelming and unsettling. Companies and businesses will benefit by providing relief for such individuals who are seeking out a more simplistic lifestyle. Minimalist and traditional products will appeal to those individuals looking to lead a hassle-free lifestyle.
Trend Themes
1. Contemporary Products - Companies can capitalize on the trend of contemporary products by designing and manufacturing technologically advanced and visually appealing items.
2. Simplistic Lifestyle - Opportunities exist for businesses to cater to individuals seeking a more minimalist and traditional lifestyle by offering products and services that simplify and streamline daily routines.
3. Minimalist Design - There is potential for disruptive innovation within industries by creating minimalist designs that enhance functionality and aesthetics while reducing complexity.
Industry Implications
1. Technology - The technology industry can explore disruptive innovation opportunities by developing contemporary products that seamlessly integrate advanced features and user-friendly interfaces.
2. Home Goods - The home goods industry can capitalize on the trend of a simplistic lifestyle by offering minimalist and efficient products that enhance functionality and reduce clutter.
3. Fashion - In the fashion industry, there is potential for disruptive innovation by incorporating minimalist design principles into clothing and accessories, offering consumers timeless and versatile options.
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