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Expressive Logo Apparel

The Latest Nicopanda Lookbook Spotlights Technicolored Logos and Symbolism

— June 27, 2016 — Fashion
The latest Nicopanda lookbook spotlights the edgy label's pre-Spring 2017 collection. Known for blurring gender lines, designer Nicola Formichetti has previously pushed boundaries with labels like Mugler and Diesel and does so again with his personal clothing line that consists of eye-catching sportswear pieces. Though opting for louder and raver-themed looks in past collections, Nicola presents a new range of comfortable separates that take on a more wearable aesthetic.

In addition to its logo-adorned sweatsuits -- boasting rainbow-hued text and panda-shaped symbols -- this Nicopanda lookbook also spotlights more understated pieces like quilted coats and plain sweatshirts that mix black and white branding.

Next to this collection's streetwear picks, this lookbook also features adorable accessories including bear-shaped and faux fur backpacks that are showcased in a highlighter-hued palette.
Trend Themes
1. Colorful Logo Apparel - Companies can offer expressive logo apparel with technicolored logos and symbolism to expand their brand visibility.
2. Gender-neutral Clothing - Fashion designers can create gender-neutral clothing lines that blur gender lines and cater to a wider audience.
3. Streetwear - Streetwear brands can create comfortable separates with bold branding and understated pieces that mix black and white branding to appeal to different consumer preferences.
Industry Implications
1. Fashion Retail - Fashion retailers can incorporate more expressive logo apparel and gender-neutral clothing into their collections to cater to evolving consumer preferences.
2. Sportswear - Sportswear brands can incorporate bold branding and expressive logo apparel to elevate their collections and cater to younger generations.
3. Accessories - Accessory brands can take inspiration from Nicopanda and create playful and colorful pieces like bear-shaped backpacks and faux-fur bags to appeal to a younger audience.
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