Houseplant Beverages, the cannabis-infused beverage brand, was founded in 2019 by Seth Rogen and Evan Goldberg. The brand recently expanded its portfolio with the introduction of the new Lime variant, a classic sparkling water flavor with a cannabis twist. The brand announced it will be launching multipack options of both Grapefruit and Lemon just in time for summer. The Lime beverage boasts a dosage of 2.5 mg of sativa-dominant THC in each can.
“We created Houseplant Beverages to bring together two incredible things: refreshing, flavoured, sparkling water, and cannabis,” says Haneen Davies, Chief Commercial Officer, Houseplant. “Houseplant Lime is the latest iteration of that vision - we’ve put years of experience, passion and respect for cannabis into our beverages, and into this newest product.”
Image Credit: Houseplant Beverages
Why This Trend Is Growing
- Cannabis-infused Beverages
- Businesses across various industries can capitalize on demand for cannabis-infused beverages by developing unique and refreshing flavor combinations.
- Multipack Options
- Multipack options for cannabis-infused beverages have the potential to drive sales by providing customers with various flavors for different occasions.
- Sativa-dominant Dosage
- Developing cannabis-infused beverages with a sativa-dominant dosage can appeal to consumers looking for an energizing and uplifting experience.
Industries Being Reshaped
- Beverage
- Beverage companies can expand their portfolio by adding cannabis-infused options that cater to consumers looking for alternative and unique drinking experiences.
- Cannabis
- Cannabis companies can diversify their offerings by developing cannabis-infused beverages with various flavor options and dosage levels to cater to different consumer preferences.
- Hospitality
- Hotels, restaurants, and bars can develop cannabis-infused beverage menus to provide customers with a unique and memorable dining or drinking experience.
