Swoon your beau with a Valentine's Day message with the help of the New York Philharmonic orchestra straight from the mouth of classical music composers.
The quirky cards are made exclusively for classical music aficionados who not only appreciate the work of such iconic composers as Bach and Schumann but who can also appreciate a laugh or two. Each card is tinted in red and shows a portrait of the famous composer along with a heart felt saying. Playing on words, some personal favorites include ‘Baby, you’ve got Bach’ and ‘Obeythoven be my Valentine.’
For those who missed the boat on getting tickets to the New York Philharmonic orchestra on February 14th, giving any of these cards may be a close second to win the heart of your love over one composer at a time.
Why This Trend Is Growing
- Personalized Greeting Cards
- Opportunity for companies to create niche personalized greeting cards such as composer-inspired Valentine's Day cards
- Humorous Messaging
- Incorporating humor into greeting cards provides an opportunity for companies to differentiate from traditional cards
- Nostalgia Marketing
- Opportunity for companies to tap into consumers' love for classical music and tradition by creating cards that pay homage to composers of the past
Industries Being Reshaped
- Greeting Card Industry
- Incorporating niche themes and pop culture references provides opportunity for businesses to differentiate in the greeting card industry
- Classical Music Industry
- Opportunity for classical music industry to appeal to a younger audience by partnering with companies to create niche products such as composer-inspired greeting cards
- Gift and Specialty Retail Industry
- Opportunity for gift and specialty retail industry to offer unique, personalized greeting cards that cater to specific interests and hobbies
