The virtual forest is a new concept for bathrooms. The glass wall as a shower curtain invokes the feeling of being in forested environment for that exhilarating moment of cleansing. Designed and conceptualised by Huat LIM of ZLG Design
Implications - For the modern consumer who lives in a dense urban environment, a taste of the wilderness in their daily life would definitely be appealing. There are some consumers who long for reminders of the natural world in their daily lives, and that is the impetus behind the appeal of products like this. The value of escapism is not to be underestimated when designing new and innovative products for modern consumers.