Collaborative Cynical Sneakers

These New Air Force 1s Were Made with the Anti Social Social Club

A popular streetwear label, Anti Social Social Club, has been keeping busy lately with a number of pop-up shops and collaborative lines, with its most recent being a pair of new Air Force 1s that were made with Nike.

Staying true to the classic make of the model, Anti Social Social Club leaves the upper a stark white, which matches perfectly with the sole, laces and lining as well. In order to add a little diversity to the new Air Force 1s, the streetwear brand supplies its name in a whimsical font to the sides of the uppers.

Meanwhile, the tongue of one sneaker sports the word "GET," while the other says "WEIRD." With the collaborative design being debuted at ComplexCon, only 24 pairs will be available -- with 12 a day given away in a raffle.

Collaborative Sneaker Designs
The trend of fashion brands collaborating with streetwear brands to create unique sneaker designs presents an opportunity for disruptive innovation in the fashion and footwear industries.
Limited Edition Sneaker Drops
The trend of releasing limited edition sneaker drops creates an opportunity to disrupt traditional retail sales methods in the fashion and footwear industries.
Minimalist Designs with a Twist
The trend of minimalist design combined with unique and unexpected details presents a disruptive innovation opportunity in the fashion and footwear industries.

Who This Affects Most

Fashion Industry
The fashion industry can leverage collaborative sneaker designs and limited edition drops to attract sneaker enthusiasts and disrupt traditional retail sales methods.
Footwear Industry
The footwear industry can expand its offerings by partnering with streetwear brands and adopting unique design elements to attract fashion-conscious consumers.
Streetwear Industry
The streetwear industry can broaden its reach and appeal by collaborating with established fashion and footwear brands to create limited edition designs.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 8%
Activity 16%
Freshness 8%