With summer officially here, Dairy Queen has expanded its Blizzard lineup to include the sweet and crunchy new Nestlé Drumstick Blizzard.
Dubbed Dairy Queen's July Blizzard of the Month, the new Nestlé Drumstick Blizzard is made with real Nestle Drumstick pieces. For those unfamiliar, Nestle’s Drumstick Sundae Cone is a frozen crispy ice cream cone with a fudgy chocolate nub at the bottom and sweet vanilla frozen dairy dessert in the middle. To create the new Nestle Drumstick Blizzard Treat, the crunchy Drumstick pieces are combined with Dairy Queen's signature vanilla soft serve, chopped peanuts, and a bit of chocolate.
As usual, the new Drumstick Blizzard Treat comes in mini, small, medium, and large sizes, though prices may vary by location.
Image Credit: <i> Dairy Queen.</i>
What's Driving This Trend
- Blended Desserts
- Explore the trend of blending different dessert elements to create unique and flavorful treats.
- Collaborations
- Discover the trend of partnering with well-known brands to create limited-edition menu items that attract consumer attention.
- Innovative Ice Cream Offerings
- Delve into the trend of introducing innovative ice cream flavors and toppings to cater to consumer preferences for unique experiences.
Who This Affects Most
- Food and Beverage
- The food and beverage industry can explore opportunities to collaborate with iconic dessert brands and create exciting new menu items.
- QSR (quick Service Restaurants)
- QSR chains can capitalize on the trend of blended desserts to attract customers and drive sales during the summer season.
- Ice Cream Manufacturers
- Ice cream manufacturers can focus on creating innovative offerings by blending different dessert elements like Nestlé Drumstick pieces, creating unique and indulgent experiences for consumers.
