Neon Makeup Portraits

Sonia Gzik Dons Candy-Colored Cosmetics in 'Electric Feel'

Sonia Gzik dons neon makeup looks in 'Electiric Feel,' a candy-colored editorial by photographer Marta Macha. The chromatic image series sets a vibrant tone for the season and embraces electric eyeliner looks and bold hairstyle choices.

Hair styling for 'Electric Feel' is courtesy of Daniel Gryszke who experiments with sleek, braided and wavy styles for model Sonia Gzik. The beauty doesn't only pull off daring and fun hairdos but also sports neon makeup looks that consist of statement eyeliner applications and heavy brows.

Her cosmetic looks are created by Agata Nowakowska who pairs candy-colored eyeshadows with nude lipstick tones. Each portrait from 'Electric Feel' is lensed against a chromatic backdrop, drawing a viewer in almost instantly.

Neon Makeup
Disruptive innovation opportunities in creating new lines of neon makeup products and developing techniques for applying neon makeup.
Bold Hairstyles
Disruptive innovation opportunities in designing new hair products and tools for achieving bold and daring hairstyles.
Statement Eyeliner
Disruptive innovation opportunities in creating innovative eyeliner formulations and tools for creating bold and statement eyeliner looks.

Who This Affects Most

Beauty and Cosmetics
Opportunities for businesses in the beauty and cosmetics industry to create and market neon makeup products.
Haircare
Opportunities for haircare industry to develop new products and tools for achieving bold and innovative hairstyles.
Eyeliner and Makeup Tools
Opportunities for businesses in the makeup tools industry to create innovative eyeliner products and tools for achieving statement eyeliner looks.
SCORE
5.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 82%
Activity 88%
Freshness 8%