Street Artist-Catering Fashion Series

NEMEN Launches its SS19 Capsule Full of Industrial Fashion

Italian fashion label NEMENS recently unveiled its latest collection for the Spring/SUmmer 2019 season and it features a series of unique garment dyeing techniques. The capsule is by far, the largest that the label has come out with and it is comprised of silhouettes including tees, pants, jackets, vests, sweaters, and a tote bag, alongside two collaborative drops. The first of the two collaborative projects feature 3 bags -- a backpack, a sacoche, and a helmet bag.

The second joint project is made in conjunction with Italian spray-can producer CLASH -- it comes with a tee, bomber best, two spray can colors, nib custom markets, and a holster for the cans. The overall industrial theme of the collection is grounded in the acid-dye nylon materials and the rubberized polyester. Additional technical details include the Nylon Taslan technical pants, ultra-thin waterproof coat, and the cotton sweaters that feature a Nylon armband.

Unique Garment Dyeing Techniques
Disruptive Innovation Opportunity: Explore innovative dyeing techniques to create unique and customizable garments.
Collaborative Projects
Disruptive Innovation Opportunity: Foster collaboration with complementary brands to create exclusive and limited-edition products.
Industrial Theme
Disruptive Innovation Opportunity: Incorporate industrial materials and aesthetics into fashion designs to create a unique and edgy style.

Who This Affects Most

Fashion
Disruptive Innovation Opportunity: Combine traditional fashion techniques with innovative materials and collaborations to create cutting-edge fashion collections.
Streetwear
Disruptive Innovation Opportunity: Introduce unconventional dyeing techniques and collaborations into the streetwear industry to create unique and limited-edition pieces.
Spray Can Production
Disruptive Innovation Opportunity: Partner with fashion brands to develop customized spray cans and accessories for streetwear enthusiasts.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 20%
Freshness 8%