Following up the brand's 'Gold Tongue' release, the Jordan Brand is preparing to release a navy Air Jordan 5 model that features some selective bronze detailing.
This will appear on the tongue of the sneakers primarily, however can also be found on part of the sole in a sleek flame-like design as well. Other parts of the sole are marked by translucent blue and a slight gold inclusion on the side of the heel.
In addition to the bronze accents, the navy Air Jordan 5s will feature synthetic components on the uppers for more diversity -- which appear on the middle of the side and near the laces. Further adding to this is a clear accessory that appears on the laces as well, which is completed with the Jumpman logo.
Key Themes Behind This Trend
- Bronze-accented Sneakers
- Opportunity for athletic shoe companies to incorporate metallic accents into their designs.
- Selective Detailing
- Potential for brands to create shoes with specific areas of embellishment for a unique and luxurious look.
- Translucent Elements
- Disruptive innovation opportunity to integrate translucent materials into sneaker designs for a futuristic aesthetic.
Where This Applies
- Athletic Footwear
- Athletic shoe companies can leverage the trend of bronze accents to create eye-catching and distinctive products.
- Fashion Accessories
- Opportunity for fashion accessory brands to incorporate bronze accents into their designs, offering a touch of luxury to customers.
- Sports Apparel
- Sports apparel companies can explore incorporating translucent elements into their product lines to create visually striking and innovative designs.
