City Parkside Lookbooks

The Naven Spring/Summer 2011 Collection is Full of Life

The Naven Spring/Summer 2011 collection is full of bright and neutral colors, mixed to form a perfect style combination. The lookbook features Canadian twin sisters Kym and Alexis McClay, who also are the creators of the Naven fashion line. The twins explain that "Naven plays on a contrast between a classic and sophisticated silhouette and a young, fun and flirty style."

The Naven Spring/Summer 2011 collection is definitely full of personality, which makes the line so much fun. I love how the lookbook is so carefree, but still manages to look classy. Throwing popcorn in the air in a chic outfit sure looks like a good time to me! The collection pays specific attention to the female silhouette by featuring flattering fits, bold colors and fine fabrics.

Bright and Neutral Colors
Innovation opportunities exist for cosmetic, home decor, and fashion industries to incorporate more vibrant and natural color schemes.
Contrasting Silhouettes
Opportunities exist for fashion and fitness industries to create more hybrid styles that combine classic and modern silhouettes.
Flattering Fits
Innovation opportunities exist for the fashion and textile industries to cater to individual body shapes and sizes with customized fits and styles.

Sectors Adopting This

Fashion
The fashion industry can benefit from incorporating bright and neutral colors, contrasting silhouettes and flattering fits.
Cosmetics
The cosmetic industry can benefit from the incorporation of vibrant and natural color schemes to create more inclusive product lines.
Home Decor
The home decor industry can benefit by incorporating brighter and natural color palettes to enhance home accessories and furniture options.
SCORE
4.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 47%
Freshness 8%

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