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Cooling Eye Gel Skincare

The NAMAKA Anu Cool Girl Eye Jelly Reduces Puffiness and Swelling

— June 24, 2020 — Fashion
The NAMAKA Anu Cool Girl Eye Jelly is a soothing product that is infused with nourishing, naturally-derived ingredients. Fusing the healing powers of cooling cucumber, soothing aloe, anti-inflammatory turmeric and energizing caffeine, the product effectively works to reduce puffiness and swelling.

Available to purchase on the Urban Outfitters website, the product is gentle on skin and doesn't rely on harsh chemicals. The NAMAKA Anu Cool Girl Eye Jelly also boasts a cruelty-free and vegan-friendly formula, featuring no parabens and sulfates.

With more consumers re-prioritizing self care during the ongoing COVID-19 pandemic, brands are zoning in on spa-like at-home products that highlight gentle, non-chemical ingredients. In addition to its cooling effect, this product's clean ingredients add to its appeal and aim to elevate at-home skincare routines by making them more relaxing and holistic.
Trend Themes
1. Spa-like At-home Products - The rise in consumers prioritizing self care during the pandemic creates an opportunity for brands to develop spa-like at-home products.
2. Clean Ingredient Skincare - The demand for skincare products with clean ingredients opens opportunities for brands to create gentle and non-chemical options.
3. Relaxing and Holistic Skincare Routines - The trend towards more relaxing and holistic skincare routines presents an opportunity for brands to create products that provide a sense of calm and wellbeing.
Industry Implications
1. Skincare - The skincare industry can take advantage of the demand for spa-like at-home products and clean ingredient skincare.
2. Beauty - The beauty industry can tap into the trend of relaxing and holistic skincare routines, offering products that promote self-care and wellbeing.
3. E-commerce - The e-commerce industry can benefit from the rise in online purchases of skincare products, especially those emphasizing spa-like experiences and clean ingredients.
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