Japanese Feminine Hygiene Apparel

Nagi Makes Eco-Friendly Feminine Hygiene Underwear

Nagi's eco-friendly feminine hygiene underwear is designed for menstruating people. Rather than using uncomfortable disposable products, Nagi wants to provide customers with maximum comfort.

The Japanese brand boasts three styles for varying menstrual needs. The standard size has an absorption capacity of 60 ml, equivalent to six napkins; the slim absorbs 20 ml; the full size absorbs up to 105 ml of liquid. The machine-washable underwear boasts a unique five-sheet structure to eliminate discomfort.

Its quick-drying sheet absorbs liquids in just 30 seconds, and the second gungun absorption keeps the material from expanding. A deodorized sheet containing antibacterial properties suppresses bacterial growth, and the anshin tarpaulin sheets prevent any leakage for all-day comfortability.

Image Credit: Nagi

Eco-friendly Feminine Hygiene
The rising demand for eco-friendly feminine hygiene options presents an opportunity for innovative and sustainable products like Nagi's underwear.
Machine-washable Hygiene
As people become more conscious of the environmental impact of disposable hygiene products, machine-washable underwear offers a convenient and sustainable solution.
Customizable Menstrual Underwear
Providing a range of customizable options for varying menstrual needs opens up opportunities for brands to cater to diverse customer preferences and comfort levels.

Who This Affects Most

Feminine Hygiene Products
Innovations in eco-friendly and machine-washable feminine hygiene products like Nagi's underwear could disrupt the market and attract environmentally conscious consumers.
Apparel Industry
The intersection of fashion and hygiene presents opportunities for brands to create functional and fashionable menstrual underwear that meets the needs of diverse customers.
Sustainability Industry
As sustainability becomes increasingly important to consumers, there is an opportunity for innovative eco-friendly products like Nagi's underwear to disrupt traditional menstrual hygiene practices.
SCORE
4.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 43%
Freshness 10%

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