The Museum of London has partnered with British design firm Sean & Stephen to create a colorful and lively Sherlock Holmes exhibit that takes patrons through several stories from the infamous detective series.
Sean & Stephen created the Mind Maze, which consists of six interactive vestibules resembling Holmes' famed 221B Baker Street doorstop that spur patrons to solve the mystery of which door matches which story.
From a marketing perspective, this exhibit incorporates the hands-on learning and experience-based desires of patrons to explore museum programming that is tangible, sensory and deeply immersive. As the Internet often makes the actual work being displayed in museums viewable online, it is only natural that consumers would be looking for their museum experience to offer something further that cannot be replicated online or in a book.
Literary Detective Exhibits
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