Bean-Infused Wash-Off Masks

The House of Dohwa Mung Bean Wash Off Mask Supports Dry & Oily Skin

The House of Dohwa Mung Bean Wash Off Mask isn't just another clay mask for removing impurities and excess sebum, it's a solution for soothing, balancing and nourishing delicate facial skin, and tackling large pores with the power of mung bean extract.

Although some clarifying clay face masks made with kaolin and bentonite can leave skin feeling dry or tight, this wash-off mask pairs both with other ingredients for purifying and brightening benefits without compromising comfort or moisture. This mask boasts mung bean extract and rice bran harvested in Korea for pore-cleansing properties, excess oil absorption, and texture refinement.

Mung bean is emerging as a standout ingredient in K-beauty for sensitive and oily skin types, but this mask is usable by all skin types.

Mung Bean Skincare
Mung bean is becoming a key ingredient in skincare, offering unique benefits for both sensitive and oily skin types.
Multi-functional Masks
Skincare products that combine multiple benefits, like soothing, balancing, and nourishing, are gaining popularity among consumers seeking efficient beauty routines.
K-beauty Ingredient Innovations
Korean beauty brands are at the forefront of introducing novel natural ingredients, such as rice bran and mung bean, to address diverse skin concerns.

Sectors Adopting This

Skincare and Cosmetics
The skincare and cosmetics industry continually evolves with the integration of new, effective natural ingredients targeting diverse skin issues.
Natural Beauty Products
Natural and plant-based beauty products are thriving as consumers increasingly demand clean, eco-friendly skincare solutions.
Personal Care Innovation
Emerging ingredient technologies in the personal care sector are driving new product developments that cater to complex consumer needs.
SCORE
6.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 49%
Activity 63%
Freshness 76%

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