The Patrick Rochon 'Supernovae' Video Shines Through

 - Sep 14, 2011
References: youtube & patrickrochon
The Patrick Rochon 'Supernovae' video is a chic and enticing take on fashion films.

This Blade Runner-esque futuristic graffiti fashion shoot is a collaboration by a dozen artists from the Mile-End in Montreal, Canada. It's a mix of VJing, light painting, motion graphics and fashion design with original music and a complete crew of models, stylists and makeup artists. The group started with the idea of doing light painting with a video projector and graphic design for a fashion shoot. They then created music and motion graphics to give the film depth and rhythm. To achieve this surreal effect, the group shot in video and photography simultaneously with digital SLR cameras. The result is this Patrick Rochon 'Supernovae' video -- a stunning masterpiece combing the art of fashion and digital graffiti effects.

The 'Making Of' video will be coming out soon as well.