Snow Peak Taps Mountain of Moods on a High-Functional Winter Capsule
References: snowpeak & highsnobiety
Snow Peak works in collaboration with Mountain of Moods, also known as FKA Man of Moods on a winter collection full of high-functioning designs. The two contributing efforts share a bond to Mount Tanigawa, which is the home base of Snow Peak and Mountain of Mood's founder Masakazu Fukuyama.
The collaborative capsule is made up of materials such as recycled polyester to work towards a more sustainable world. This makes up silhouettes such as down jackets, insulated jackets, insulated shorts, fleece jackets, fleece pants, neck warmers, and more. The colorway of the capsule is earthy with hues of black, khaki, gray, and light brown. Notably, the MM FR 3L Bib pants are waterproof, windproof, and flame-resistant.
Image Credit: Snow Peak
The collaborative capsule is made up of materials such as recycled polyester to work towards a more sustainable world. This makes up silhouettes such as down jackets, insulated jackets, insulated shorts, fleece jackets, fleece pants, neck warmers, and more. The colorway of the capsule is earthy with hues of black, khaki, gray, and light brown. Notably, the MM FR 3L Bib pants are waterproof, windproof, and flame-resistant.
Image Credit: Snow Peak
Trend Themes
1. Sustainable Winter Gear - Disruptive innovation opportunities lie in developing winter gear made from recycled materials.
2. High-functioning Winter Capsule - Disruptive innovation opportunities exist in creating versatile winter collections with jackets, shorts, and accessories.
3. Flame-resistant Outdoor Apparel - Opportunities for disruptive innovation can be found in designing outdoor apparel that is both flame-resistant and functional.
Industry Implications
1. Outdoor Apparel - The outdoor apparel industry can explore incorporating sustainable materials and high-functioning designs for winter gear.
2. Fashion and Lifestyle - Fashion and lifestyle brands can collaborate with outdoor brands to create innovative winter capsule collections.
3. Sports Equipment - Sports equipment companies can explore creating flame-resistant gear for outdoor sports and activities.
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