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Demi Moore Takes Down the Hip Doctoring Rumor

— November 26, 2009 — Fashion
Moore hips, please! Even Demi Moore has fat days, but it’s no reason to believe that her hips were ‘doctored’ in a photo spread for W magazine, for which she appears on the cover.

The photo in question is one which Ms. Moore is wearing a leather and chiffon hipbearing minidress creation from Balmain (Spring 2010). In a tweet, Moore felt slighted and posted the original “untouched” image on her Twitter page with the message “My hips were not touched..it’s just the way u have ur hip kinda swung to one side!”  Moore has done many photoshoots and knows a thing or two about re-touching. If she says the hips are hers, I believe her!

Trend Themes

  1. Authenticity in Photos — Opportunity for disruptive innovation in developing technology that ensures the authenticity of photos, removing the need for retouching.
  2. Transparent Editing Process — Opportunity for disruptive innovation in creating a transparent editing process that allows viewers to see the original and edited versions of a photo side by side.
  3. Body Positivity in Media — Opportunity for disruptive innovation in promoting body positivity in media and highlighting the natural beauty of individuals.

Industry Implications

  1. Photography — Opportunity for disruptive innovation in the photography industry to develop tools and techniques to capture authentic images without the need for extensive editing.
  2. Fashion — Opportunity for disruptive innovation in the fashion industry to promote body positivity and use diverse body types in campaigns.
  3. Technology — Opportunity for disruptive innovation in the technology industry to create software and algorithms that detect and prevent photo manipulation.
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