Hillside Hippie Campaigns

The Moonchild Spring/Summer Lookbook is Retro-Inspired

The Moonchild Spring/Summer 2012 advertorial spread is retro-inspired, featuring eclectic and nomadic pieces. From hippie styles to southwestern inspirations, these bold pieces make fashion waves.

Appolo Thomas poses alongside a female model for a portrait series captured by the lens of photographer Fred Mortagne. Exploring a vast hillside backdrop, the photographer puts emphasis on natural light, juxtaposing edgy streetwear styles against the beauty of nature.

From jagged cliff captures to seaside shots, this stunning lookbook shines a spotlight on tribal prints, oversize capes and ponchos and fringed accents. From distressed denim to native-inspired statement accessories, the models are clad in a wardrobe fit for a fashionable wanderer.

Exuding a carefree confidence and effortlessly cool style, The Moonchild Spring/Summer 2012 advertorial spread reinvents the classic hippie look.

Image Credit: <a target="_blank" href="http://frenchfred.com/">Fred Mortagne</a>

Retro-inspired Fashion
Opportunity for brands to create retro-inspired clothing and accessories that appeal to the modern consumer.
Nature-inspired Photography
Opportunity for photographers to explore capturing fashion with natural light in outdoor settings, creating stunning visuals.
Fashion for Nomadic Lifestyles
Opportunity for brands to design clothing and accessories that cater to the needs and style preferences of nomadic individuals.

Industries Being Reshaped

Fashion
The fashion industry can leverage the trend of retro-inspired fashion to create new collections and attract consumers.
Photography
The photography industry can capitalize on the trend of nature-inspired photography in fashion shoots, offering unique and captivating visuals to clients.
Outdoor Living
The outdoor living industry can tap into the trend of fashion for nomadic lifestyles by developing products and services that cater to the needs of individuals who enjoy outdoor adventures.
SCORE
6.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 95%
Freshness 8%

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