Bedazzled Hound Makeup Compacts

Estee Lauder's Monica Rich Kosann Compact Honors Chinese New Year

With 2018 marking the Year of the Dog, many beauty brands have been working to ready products that celebrate the festivities that come along with the celebration of the Chinese New Year, with one of the most recent being the Monica Rich Kosann compact from Estee Lauder.

The gold compact is bedazzled with small white jewels, which are combined to create two small hounds that sit facing opposite directions. To add some more contrast to the compact, luxury jewelry designer Monica Rich Kosann adds bright ruby collars to each hound.

Inside of refillable gold compacts is a pressed power, which gives the skin a luminous but subtle finish. As the makeup has no color added, it works for all skin tones.

Chinese New Year Beauty Products
Brands can create limited edition products that celebrate cultural holidays and traditions for increased sales and customer engagement.
Luxury Makeup Compacts
There is a market for high-end and visually appealing makeup packaging, offering opportunities for collaborations with designers and artists.
Multifunctional Pressed Powder
Creating makeup products with multiple benefits or targeting a wider range of skin tones can expand a brand's customer base and appeal to diverse markets.

Sectors Adopting This

Beauty and Cosmetics
Brands in the beauty industry can collaborate with designers to create limited edition, visually appealing makeup packaging.
Jewelry Design
There are opportunities for jewelry designers to apply their skills to other industries, such as creating designs for luxury makeup packaging.
Manufacturing
Manufacturers of makeup products can explore creating multifunctional makeup products that cater to a wider range of skin tones.
SCORE
2.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 23%
Activity 41%
Freshness 8%

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