The Moleskine 'SMS Notebook' has been launched in celebration of picture messaging's 20th anniversary. The hardcover 9x14 product features a three-step system that flings notes between users. The recognition of school-time note-passing here is comedic, especially for a traditional stationary company that specializes in agendas.
The SMS message has revolutionized the way cell phone users interact. The instantaneous spread of images has accommodated a visual culture, allowing tech enthusiasts to pass images back and forth between one another. This take on the tech tool is ironic given its non-digital form. Nonetheless, Moleskine has yet again done an excellent job of accommodating quotidian activity, and while it does cater to a young audience, the slingshot feature may provide for some interesting workplace interactions.