Volograms, the AR and VR content creation startup has began beta testing for 'Volu', a mixed-reality creation application. This app creates 3D volumetric models by simply recording an object or person for short while with the new iPhone camera.
After recording an object within the application, 'Volu' will handle the rest, from cropping out the target to generating a 3D render to use as a 'vologram' (a volumetric hologram). The 'vologram' can then be used in any video or photo, allowing users to insert themselves or an object of their choice into any scene.
'Volu' also offers a variety of filters and editing tools directly in the app, so users have a lot of freedom in how their resulting 3D 'vologram' appears. 'Volu' is fun and useful for AR developers, content creators, casual creatives, and curious consumers.
Image Credit: Volograms
What Makes This Trend Stand Out
- Mixed-reality Creation
- The use of mixed-reality technology to generate 3D models is disrupting content creation by providing a more intuitive and accessible solution.
- Volumetric Holography
- The creation of volograms using AR technology is revolutionizing the way we integrate digital objects into real-world scenarios.
- Mobile Augmented Reality
- The increasing popularity of mobile AR apps like 'Volu' is driving innovation in the creation of immersive and interactive content for smartphones and tablets.
Sectors Adopting This
- Entertainment
- The entertainment industry can use volograms to create lifelike performances and interactive experiences for audiences, disrupting traditional forms of entertainment.
- Marketing
- Marketers can leverage mixed-reality technology to create unique and engaging advertising campaigns that capture consumers' attention and drive sales.
- Architecture and Design
- The architecture and design industries can use volograms to showcase their projects in an immersive and interactive way, revolutionizing the way they communicate their ideas to clients.
