Nordstrom recently acquired a minority stake in Topshop, Topman, Miss Selfridge and HIIT brands, where the investment will help foster growth for the brands globally.
The new partnership will also involve high levels of collaboration and look to redefine the traditional retail and wholesale model. Nordstrom has been the United States distributor for Topshop and Topman since 2012. With the new minority stake, Nordstrom will now be the only retail presence for the brand globally.
"We could not have found a better partner in ASOS, the world leader in fashion for the 20-something customer, and are thrilled to have the opportunity to work with them to reimagine the wholesale/retail partnership," said Pete Nordstrom, Nordstrom's President and Chief Brand Officer.
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What's Driving This Trend
- Global Brand Partnership
- Opportunities for international expansion and collaboration between retailers and brands through minority stake acquisitions.
- Redefining Retail Models
- The traditional retail/wholesale model can be improved and transformed through high levels of collaboration between brands and retailers.
- Exclusive Retail Agreement
- Retailers could benefit from the financial investment in brands like Topshop and by becoming their exclusive distributor, securing their place as the only retail presence for the brand on a global scale.
Who This Affects Most
- Fashion Retail
- Collaborations and partnerships between established retailers and growing brands can help fashion retailers gain a competitive edge in the market.
- E-commerce
- Online retailers like ASOS can benefit from minority stake acquisitions by retailers, expanding their reach and customer base globally.
- Global Distribution
- Global distributors and retailers can capitalize on acquiring minority stakes in high-growth brands to expand their presence on a global scale and gain exclusive agreements.
