Flax, rice and hemp are all rich in Omegas, but rather than just making a non-dairy milk substitute from just one of these nutrient-rich ingredients, GoBeyond Foods uses all three.
By using its own Beyond Milk formula, GoBeyond created what it calls the a "fully functional" collection of non-dairy milk beverages, as well as one of the most nutrient-dense on the market. The brand's Flax Hemp Milk line comes in three types: Original, Unsweetened and Vanilla. In some of the beverages, sweetness and flavor are enhanced with natural ingredients like vanilla extract, stevia, brown rice syrup and coconut sugar.
Now that there are a number of healthful milk substitutes on the market, superfood-based products like these are appealing to the masses, rather than just consumers with dairy intolerances or vegan lifestyles.
Key Themes Behind This Trend
- Superfood Milk Blends
- Creating milk substitutes using nutrient-rich ingredients like flax, rice, and hemp presents an opportunity to cater to health-conscious consumers.
- Functional Non-dairy Beverages
- Developing fully functional non-dairy milk beverages with enhanced sweetness and flavor using natural ingredients taps into the growing demand for healthier options.
- Appeal to Mainstream Consumers
- As the popularity of milk substitutes continues to grow, there is a chance to capture the attention of a wider audience by offering superfood-based products with added nutritional benefits.
Where This Applies
- Food and Beverage
- The food and beverage industry can explore the development of superfood milk blends as a healthier alternative to traditional dairy products.
- Plant-based Alternatives
- The plant-based alternatives industry can capitalize on the demand for functional non-dairy beverages by expanding their product offerings with nutrient-rich ingredients.
- Wellness and Health
- The wellness and health industry can leverage the appeal of superfood milk blends to promote healthier lifestyles and cater to the growing number of health-conscious consumers.
