Statement Sportswear Capsules

The Milfdad SS18 Collection Delivers a Range of Sportswear Pieces

New York-based fashion label Milfdad continues to explore the theme of sportswear aesthetics in its latest collection for Spring/Summer 2018. This would be the streetwear label's second range for the warm weather. The new capsule for this year is comprised of a plethora of bold statement pieces in the silhouettes of staple streetwear garments.

The new Milfdad Spring/Summer 2018 collection is comprised of essential matching tracksuits, patterned oversized pants, graphic t-shirts, caps, hoodies and a side bag. A notable detail is that the matching tracksuits have accenting stripes down the sides for paneled branding details and the oversized pants boast a grid pattern for a simplistic design. The second Milfdad collection of the season is available on the label's website.

Sportswear Fashion Trends
Milfdad's SS18 collection explores the theme of sportswear aesthetics and creates bold statement pieces with an added emphasis on branding details.
Matched Tracksuits
Milfdad's SS18 collection includes essential matching tracksuits with accenting stripes down the sides for paneled branding details, representing an opportunity for sportswear innovation across various industries.
Oversized Clothing
Milfdad's SS18 collection features patterned oversized pants with a grid pattern, highlighting an emerging trend of oversized clothing in sportswear that could be capitalized in diverse industries.

Sectors Adopting This

Fashion Industry
The fashion industry could harness Milfdad's bold and statement SS18 collection to innovate sportswear aesthetics and keep up with current trends.
Sportswear Industry
The sportswear industry could create new opportunities by capitalizing on the paired and matching clothing trend showcased by Milfdad's SS18 collection.
Athletic Apparel Merchandising
Milfdad's SS18 collection highlights a trend for oversized athletic apparel that could generate disruption in the athletic apparel merchandising industry.
SCORE
1.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
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Activity 19%
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