Skateboarder and artist Mike Gigliotti works in collaboration with Albino & Preto on a new collection to honor two sports simultaneously. The duo released a slew of clothing that celebrates skateboarding and jiu-Jitsu altogether. Speaking about the new range, Gigliotti states that “Jiu-Jitsu and skateboarding, it never ends.
There’s never a win or a loss for me. It’s learning something new every time, every day, and it never gets old. Also, both will humble the hell out of you!” As a part of the new project, Gigliotti's notable hand-drawn cartoon doodle makes an appearance across the apparel designs. It is applied through many different mediums including print, embroidery, and sublimation as well. Some of the silhouettes include a long sleeve rash guard, training shirts, shorts, kimonos, and more.
Image Credit: Jayson Palacio, Jaron Hampton, Albino & Preto
Key Themes Behind This Trend
- Jiu-jitsu-skate Streetwear
- Combining two seemingly unrelated sports in fashion.
- Hand-drawn Cartoon Doodles
- Exploring unique graphic design elements for apparel collections.
- Cross-sport Collaborations
- Exploring partnerships between unlikely industries.
Where This Applies
- Skateboarding Apparel
- Incorporating new design elements to appeal to wider market segments in the skateboarding industry.
- Martial Arts Apparel
- Introducing trends that blur the line between fashion and functionality for gym and martial arts consumers.
- Graphic Design and Illustration Services
- Offering custom graphic design and illustration services to apparel and sports brands to create unique designs.
