NuFACE FIX is Touted as a "Mascara-Sized Microcurrent Device"
Laura McQuarrie — February 6, 2019 — Fashion
References: mynuface & prnewswire
Many consumers who are invested in taking care of their skin are turning to at-home microcurrent devices to improve facial contours and reduce wrinkles. NuFACE recently unveiled a compact new handheld gadget called the FIX Lime Smoothing Device that pairs with a Line Smoothing Serum. Due to the convenient size of the skincare tool, NuFACE refers to it as a "mascara-sized microcurrent device."
The pen-sized NuFACE FIX helps to provide fast at-home treatments for firming, smoothing and tightening the skin, especially around sensitive areas like the eyes, lips and forehead, in a matter of minutes. While the NuFACE FIX Serum is described as the "first ionic Microcurrent Skincare formula" and is said to be packed with supercharged ingredients, the NuFACE FIX Smoothing Device gently uses microcurrent energy to quickly improve the look and feel of one's skin.
The pen-sized NuFACE FIX helps to provide fast at-home treatments for firming, smoothing and tightening the skin, especially around sensitive areas like the eyes, lips and forehead, in a matter of minutes. While the NuFACE FIX Serum is described as the "first ionic Microcurrent Skincare formula" and is said to be packed with supercharged ingredients, the NuFACE FIX Smoothing Device gently uses microcurrent energy to quickly improve the look and feel of one's skin.
Trend Themes
1. At-home Microcurrent Devices - As more consumers seek convenience in their skincare routines, investing in at-home microcurrent devices presents an opportunity for companies to innovate and offer personalized skincare solutions.
2. Pen-sized Skincare Tools - The compact size and portability of pen-sized skincare tools, like the NuFACE FIX Smoothing Device, opens up opportunities for on-the-go self-care routines and travel-friendly products.
3. Ionic Microcurrent Skincare Formulas - NuFACE's FIX Serum, described as the 'first ionic microcurrent skincare formula,' represents an opportunity for companies to create new skincare products that integrate microcurrent technology for optimal results.
Industry Implications
1. Personal Care - The skincare industry can continue to innovate and create at-home personal care solutions that offer effective and efficient results, like the NuFACE FIX device.
2. Beauty Technology - Companies specializing in beauty technology can explore creating new microcurrent devices and formulas that integrate with consumers' daily routines, offering new and innovative skincare solutions.
3. Travel and Leisure - The portability of pen-sized skincare tools opens opportunities for travel and leisure companies to offer travel-friendly self-care products for consumers on-the-go.
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