Paper-Inspired Water Bottles

The Super Slim Memobottle is Easy to Pack for Everyday Use

Until a person stumbles upon the Memobottle, he or she will probably believe that the cylindrical water bottles stocked on store shelves are the best option for everyday use. That is not the case at all. The Memobottle is inspired by different sizes of paper to take on a slim and flat design that easily slips into bags with books and laptops.

Designed by Jesse Leeworthy from Melbourne, Australia and Jonathan Byrt from San Diego, California, the Memobottle is made out of a plastic material that is BPA free, dishwasher-friendly, and reusable. Utterly original, the Memobottle is available in three sizes: letter, A4 and A5. The Memobottle strives to reduce the consumption of single-use bottles in as chic and practical a way as possible. The Memobottle is seeking funds on Kickstarter.

Slim Design Water Bottles
Opportunity for disruptive innovation to create more compact and portable water bottle designs.
Sustainable Bottle Alternatives
Opportunity for disruptive innovation in developing BPA-free, reusable and eco-friendly bottle materials for everyday use.
Reducing Single-use Bottle Consumption
Opportunity for disruptive innovation in creating alternative solutions to reduce the reliance on single-use plastic bottles.

Industries Being Reshaped

Consumer Goods
Opportunity for disruptive innovation in the consumer goods industry to develop slim and sustainable water bottle products.
Packaging
Opportunity for disruptive innovation in the packaging industry to create more space-efficient and eco-friendly bottle designs.
Sustainability
Opportunity for disruptive innovation in the sustainability industry to promote and support alternative solutions for reducing single-use plastic bottle consumption.
SCORE
6.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 99%
Freshness 8%

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