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Soothing Melting Balms

Honest Beauty's Calm & Heal Melting Balm Features Allantoin & Mondo Grass

— February 12, 2021 — Fashion
One of the newest melting balms on the market is the Calm + Heal Melting Balm by Honest Beauty and it boasts an ultra-moisturizing formula that soothes and supports dry, irritated and chapped skin. The product is a protective solution for the face and neck, especially against the drying effects of the wind and the cold weather. The fragrance-free product is powered by ingredients like Allantoin and Mondo Grass, plus the brand's own lipid-reinforcing Calming Phyto-Blend.

The melting balm is a powerfully soothing support for the skin barrier that leaves skin looking fresh and dewy and feeling comfortable. The balm is also useful for helping to offer protection for minor cuts, scrapes and burns.

The vegan, cruelty-free and dermatologist-approved formula promises to be particularly healing during the winter months and all-season for those with dry skin.
Trend Themes
1. Soothing Melting Balms - The trend of producing melting balms that soothe and hydrate dry skin is increasing in the skincare industry
2. Barrier Repair Skincare - The trend of using barrier repair skincare products, such as melting balms, to protect skin against harsh weather conditions is on the rise
3. Multi-use Skincare Products - The trend of using multi-use skincare products, like Honest Beauty's Calm & Heal Melting Balm, that can be used to protect and soothe various parts of the body is growing in popularity
Industry Implications
1. Skincare Industry - There is an opportunity for the skincare industry to invest in melting balms with barrier repair properties to cater to consumers with dry or sensitive skin
2. Natural Beauty Industry - The natural beauty industry can incorporate the use of ingredients such as Allantoin and Mondo Grass, which are favored in Honest Beauty's Calm & Heal Melting Balm to enhance their products and appeal to environmentally conscious consumers
3. First Aid and Medical Supplies Industry - There is an opportunity for the first aid and medical supplies industry to create melting balms with healing properties like Allantoin, to cater to individuals with minor cuts, scrapes, and burns
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