Medieval Menswear Editorials

L’Officiel Hommes Thailand's Ages of Empires Story is Historic

Simone Bredariol stars in 'Ages of Empires' a medieval menswear editorial that graces the latest issue of L’Officiel Hommes Thailand. The image series is captured by photographer Marco Marezza's lens and highlights a wardrobe of historical fashions that range from chainlink armor pieces to draped and hooded cloaks.

These wardrobe staples are handpicked by fashion editor and stylist Luigi Gaballo who dresses Simone in pieces from Givenchy by Riccardo Tisci, Roberto Cavalli and Dior Homme among other labels.

This medieval menswear editorial highlights past era fashions that are dynamic and theatrical in their aesthetic. Resembling fashions from a movie set or historical play, these clothing items tell a story and are lensed on site at a castle.

Medieval Fashion Revival
Disruptive innovation opportunity: Explore the market for modern interpretations of medieval fashion, combining historical elements with contemporary design.
Theatrical Fashion Editorials
Disruptive innovation opportunity: Create immersive fashion editorials that transport the viewer to different historical eras, combining fashion, storytelling, and photography.
Historical-inspired Wardrobe Staples
Disruptive innovation opportunity: Design and produce clothing pieces that blend historical aesthetics with modern functionality, appealing to individuals seeking unique and timeless fashion choices.

Where This Applies

Fashion Photography and Editorials
Disruptive innovation opportunity: Develop innovative techniques and concepts for fashion photography and editorials, pushing the boundaries of storytelling and visual representation.
Fashion Retail and Design
Disruptive innovation opportunity: Introduce niche fashion lines and collections inspired by historical eras, offering consumers a distinct choice in wardrobe and personal style.
Costume Design and Theater
Disruptive innovation opportunity: Collaborate with theaters and performance groups to create historically accurate and visually stunning costumes that enhance the audience's immersive experience.
SCORE
4.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 48%
Activity 83%
Freshness 8%