Nutritious Meal Boosters

Pampered Chef's Enrichables Make It Easy to Add Nutrients to Daily Meals

'Enrichables' are a recently launched offering from Pampered Chef that shows the kitchenware brand venturing into a new product category—meal boosters. These easy-to-use packs have the potential to be added to everything from pasta and baking batter to soups and beyond, making everyday meals even more nutrient-rich than before.

In the brand's line of Enrichables, consumers will find two products, Kale & Fiber and Pea Protein. While the Enrichables Kale & Fiber packet contains two cups of freeze-dried kale that's packed with minerals, vitamins and antioxidants, plus fiber from chicory root, the Enrichables Pea Protein helps to pack meals with a high-quality source of plant protein from yellow peas. With these packets, consumers have the potential to make meals not only more nutritious but also more satisfying.

Meal Boosters
Opportunity for companies to create innovative meal boosters that can be easily added to everyday meals to enhance their nutritional value.
Plant Protein
Potential for industries to capitalize on the increasing demand for plant-based protein alternatives and create innovative products that offer high-quality plant protein sources.
Nutrient Enrichment
Growing trend of consumers seeking convenient ways to enrich their meals with essential nutrients, providing opportunities for businesses to develop innovative products and solutions.

Sectors Adopting This

Kitchenware
Disruptive innovation opportunity for kitchenware companies to create unique and easy-to-use meal booster products that enhance the nutritional value of everyday meals.
Food Packaging
Opportunity for food packaging companies to develop innovative packaging solutions that preserve the freshness and nutrient content of meal booster products.
Food Manufacturing
Potential for food manufacturing companies to incorporate nutrient-rich ingredients and innovative techniques in the production of meal booster products, catering to the increasing demand for convenient and nutritious meal options.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 47%
Activity 69%
Freshness 9%