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Multipurpose Meadowfoam Balms

MALIN+GOETZ's Meadowfoam Oil Balm Has Uses for the Hair, Body & Face

— January 16, 2020 — Fashion
One of the best features of simple, natural ingredients is that they can often be used in more than one way, as seen in the newly launched Meadowfoam Oil Balm from MALIN+GOETZ. This multipurpose product is made with not just moisturizing meadowfoam seed oil but also jojoba, avocado and safflower seed oils, strengthening and protective linoleic and linolenic acids, plus ashwagandha root extract. Together, these ingredients form a multi-tasking treatment for the face, body and hair.

As the product can be massaged until it melts into a dry oil, it is useful on chapped lips, freshly shaved skin, rough patches of skin, conditioning tattoos, as well as priming for or removing makeup. The product also has the potential to condition beards, smooth ends, tame flyaway hair and enhance shine.


Image Credit: MALIN+GOETZ
Trend Themes
1. Multipurpose Beauty Products - There is an increasing demand for products that can serve multiple purposes and benefit different parts of the body, presenting opportunities for companies to innovate and create more versatile offerings.
2. Eco-friendly Ingredients - Consumers are becoming more environmentally conscious and are seeking out products made with natural, sustainable ingredients, encouraging the beauty industry to explore green alternatives.
3. Customizable Skincare - As consumers become more informed about their individual skincare needs, there is a growing demand for personalized and customizable skincare solutions.
Industry Implications
1. Beauty and Skincare - The beauty and skincare industry can continue to innovate with versatile and eco-friendly products that cater to personalized skincare needs.
2. Health and Wellness - As consumers place greater emphasis on natural and sustainable ingredients, other areas of the health and wellness industry can explore using these ingredients in their products.
3. Fashion and Accessories - Multipurpose beauty products like Meadowfoam Oil Balm can compliment or enhance fashion and accessory products, leading to potential cross-branding opportunities.
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