This Mawi Double Claw Bracelet Will Cut You in Style
Summer Luu — November 17, 2010 — Fashion
References: ln-cc & highsnobette
Resembling a weapon, this Mawi Double Claw Bracelet is both lethal in functionality and aesthetics.
With a rebellious design, this bracelet looks like a set of ammunition banded together along with double-edged spikes. Amidst its badass look, this piece is actually quite luxurious as well. Gold-plated and adorned with ruby red crystals, this Mawi Double Claw Bracelet is also held together by a fancy buckle clasp.
Implications - One of the best ways a company can differentiate itself in a crowded marketplace is by adding something novel or edgy to a traditional product. By harnessing these differences and establishing their originality, these companies attract consumers who like their standard products with some cutting-edge alterations.
With a rebellious design, this bracelet looks like a set of ammunition banded together along with double-edged spikes. Amidst its badass look, this piece is actually quite luxurious as well. Gold-plated and adorned with ruby red crystals, this Mawi Double Claw Bracelet is also held together by a fancy buckle clasp.
Implications - One of the best ways a company can differentiate itself in a crowded marketplace is by adding something novel or edgy to a traditional product. By harnessing these differences and establishing their originality, these companies attract consumers who like their standard products with some cutting-edge alterations.
Trend Themes
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Luxury Weaponization — Brands can explore the fusion of traditionally sterile weapons and luxury materials to create new edgy products.
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Rebellious Accessories — Creating accessories with rebellious aesthetics which offer a luxurious experience will appeal to consumers looking to stand out.
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Disruptive Jewelry Design — Designers can aim to create jewelry pieces with edgy looks that break away from conventional forms.
Industry Implications
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Jewelry — Jewelers can focus on creating designs that offer an edgy and unconventional aesthetic to attract customers.
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Fashion — Fashion brands can focus on creating edgy and unique accessories to cater to customers who want something different.
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Luxury Goods — Luxury goods brands can explore the fusion of edgy aesthetics and premium materials to create products appealing to younger and fashion-conscious consumers.
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