Chinese beauty brand VNK launched "lip mud" that taps into the demand for colorful, lasting matte lip makeup products that are non-drying and supremely comfortable to wear. The product is said to provide the perfect "airy matte" look and it is packaged in the form of a tube with a doe-foot applicator.
While there are many women who desire a smooth matte finish from their lip products, the long-lasting formulas are usually too drying to be comfortable. This innovative and uniquely textured product fills a gap in the market and it offers a dramatic option that provides the best features of a high-impact lipstick and a comfortable, creamy and natural lipstick. The product can be found in a variety of warm tones that instantly elevate looks.