Mately is a new health platform that tests users' blood for STDs in a way that is convenient and accurate. With STD and STI rates on the rise in the United States, many are still not getting tested as often as they should. Recognizing the need for testing among Millennials who often lack the time to see their doctor regularly, Mately offers a solution that fits this demographic's busy lifestyle.
Users who subscribe to this platform can access its accompanying app and are sent a blood test kit that they later mail back to Mately headquarters. Once a user's blood sample is received, it undergoes testing and its lab results are then shared with subscribers.
Eliminating the need for time-consuming doctor's visits, Mately encourages users to get tested and informed about their bodies while appealing to their tech-conscious and convenience-focused sensibilities.
What's Driving This Trend
- Convenient STD Testing
- Mately offers a convenient and accurate way for users to test their blood for STDs from the comfort of their own homes.
- Subscription-based Healthcare
- Mately's subscription model provides a recurring and easily accessible service for users to monitor their sexual health.
- Tech-enabled Blood Testing
- Mately leverages technology to enable blood testing and results sharing through their accompanying app.
Who This Affects Most
- Healthcare
- The healthcare industry can leverage convenient and subscription-based models like Mately's to improve accessibility and encourage regular testing.
- Technology
- The technology industry can explore opportunities to further integrate mobile apps and home testing kits for blood analysis and health monitoring.
- Wellness
- The wellness industry can embrace Mately's approach to empower individuals to take control of their sexual health through easy and accessible testing solutions.
