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Men’s Hair Styling Pastes

The Martial Vivot Offers a Hair Styling Paste That Avoids Stiffness

— February 20, 2018 — Fashion
Men’s hair styling products can often have unnatural finishes that leave hair feeling stiff and looking greasy, but the Martial Vivot Paste aims to avoid this issue.

The hair styling product is able to hold any type of hair in place — from pin straight to tight curls. It is able to add volume and body to the hair without leaving a stiff or greasy finish. The product is based in aloe, which provides moisturizing properties to the hair and scalp, as well as cleansers derived from sugar and coconut that prevent any product buildup, and ensure that the Paste can be easily rinsed from the hair in the shower.

The Martial Vivot Paste is ideal for individuals who are seeking effective yet lightweight hair styling products.
Trend Themes
1. Natural Hair Styling - Disruptive innovation opportunity: Develop hair styling products that provide a natural finish without stiffness or greasiness.
2. Versatile Styling Products - Disruptive innovation opportunity: Create styling products that can hold any type of hair in place, accommodating various hair textures and styles.
3. Moisturizing Hair Products - Disruptive innovation opportunity: Design hair products infused with moisturizing ingredients like aloe to nourish the hair and scalp.
Industry Implications
1. Beauty and Personal Care - Disruptive innovation opportunity: Introduce innovative hair styling products that cater to the growing demand for natural and lightweight alternatives.
2. Haircare - Disruptive innovation opportunity: Develop versatile haircare products that address the specific needs of different hair types and styles.
3. Skincare - Disruptive innovation opportunity: Explore the crossover between skincare and haircare by incorporating moisturizing properties into hair products.
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