This creative ad campaign for the 2008 Marsatac Festival offers viewers a guessing game approach by hiding the featured artists behind big, white posters. However, the advertisements are full of clues hidden in the decor that reveal the identity of the artists.
I love it. Rather than display the image or name of the artist, the ads visually communicate the identity in a fun and artistic way.
The campaign was created by Tabas.
Visit the festival's official site for a fun interactive experience.
Hidden Clues in Ads
More Stats +/-
Contoured Eyewear-Accommodating Pillows
Tennis-Inspired Crossover Events
Mobile Multi-Device Chargers
Collaborative Cozy Fall Collections
Self-Sanitizing Skin Brushes