Mark Perkins Collects Automobiles From Hollywood Blockbusters

 - May 29, 2010   Updated: Jun 20 2011
References: upcoming.current & newslite
Mark Perkins is a collector with an unusual collectible of choice--famous movie cars. Perkins' impressive assortment of wheels from Hollywood blockbusters is a combination of original automobiles used during filming and exact replicas.

Some of the notable movie-inspired cars in Mark Perkins' collection include the Batmobile, the Ectomobile from 'Ghostbusters' and James Bond's Aston Martin. Mark Perkins' rides must turn a lot of heads at the drive-in.

Implications - One of the best ways a brand or company can capitalize from consumer interaction is by creating contests that require the public to contribute pictures, ideas or products to a company website/blog, then rewarding the best submissions by featuring them on the company website. This shows a commitment to the ideas and feelings of fans, which enhances the connection between brands and the public.