Aquatic Adventurer Wearables

The Garmin Quatix 3 Marine Watch Packs GPS, Fish Tracking and More

The prevalence of smart technology when it comes to sports has become ubiquitous, but few wearables are as impressive as the Garmin Quatix 3 marine watch when it comes to tracking a variety of sport.

Packing GPS functionality, fishing applications, sailing aids and support for multiple sports, the Garmin Quatix 3 watch features an innovative display that can be read in full sunlight. The device comes preloaded with a variety of features that are marine-specific, but is easily uploaded with different processes to keep skiers, runners, swimmers, golfers and more connected.

Many consumer segments like Millennials find the need for digital integration in activities like sport to be essential, so the Garmin Quatix 3 marine watch comes as a natural progression for wearables.

Marine Wearables
The rise of aquatic wearables that include GPS functionality, fishing applications, sailing aids among other features offer disruptive innovation opportunities for sports and marine industries.
Cross-functional Sports Wearables
Wearables that support multiple sports activities offer disruptive innovation opportunities for the sports industry, as they fulfill the needs of consumers who engage in different sports activities.
Sun-readable Smart Wearables
Smart wearables with innovative displays that can be read in sunlight offer disruptive innovation opportunities for wearables industry as they improve the user-experience.

Industries Being Reshaped

Sports Industry
There is a need for sports brands to partner with tech companies to provide innovative cross-functional sports wearables to consumers.
Marine Industry
The rise of marine wearables with fish tracking capabilities presents an opportunity for the marine industry to tap into this emerging market.
Wearables Industry
The need for innovative smart wearables, especially those with innovative displays, is increasing, creating disruptive innovation opportunities for wearables companies.
SCORE
3.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 50%
Freshness 8%

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