Marine plant-based beverages take a new form with OoMee, a first-of-its-kind wellness drink made with ocean-sourced ingredients. Formulated with a proprietary blend of "Seabiotics™ and agar-agar, a Japanese red seaweed known for supporting digestion, satiety, glucose balance, and overall wellness, OoMee brings the benefits of marine nutrition to daily routines."
Each serving contains "only 20 calories, 7 simple ingredients, and no added sugar." The beverage is vegan, gluten-free, non-GMO, and contains no caffeine, carbonation, or fermentation, making it a clean-label option for those seeking calm, functional hydration. OoMee is also shelf-stable, making it ideal for on-the-go consumption. Additionally, it is made with ocean-farmed ingredients, reflecting a commitment to minimal environmental impact.
Available in three elevated flavors, 'Strawberry & Hibiscus,' 'Blueberry & Elderflower,' and 'Peach & Lemon,' OoMee offers a modern, sustainable approach to marine plant-powered wellness.
Image Credit: OoMee
Key Themes Behind This Trend
- Marine Plant-based Wellness
- OoMee highlights a burgeoning interest in marine plant-based beverages as a source for nutritious, wellness-focused drink options.
- Sustainable Ocean Farming
- The use of ocean-farmed ingredients in OoMee signifies a shift towards environmentally sustainable sourcing in the beverage industry.
- Clean-label Hydration
- The preference for low-calorie, natural beverages like OoMee reflects growing consumer demand for clean-label functional hydration solutions.
Where This Applies
- Beverage
- Innovation opportunities arise in the beverage industry by introducing marine-based ingredients, such as those used in OoMee, to cater to health-conscious consumers.
- Sustainability
- As OoMee demonstrates, there is potential within the sustainability industry to expand ocean farming technologies for scalable and eco-friendly ingredient production.
- Nutraceuticals
- OoMee's formulation with Seabiotics™ points to growth opportunities in the nutraceutical sector through the development of marine-derived functional ingredients.
