The Marc Jacobs Spring/Summer 2015 campaign places a great deal of high fashion attention upon exceptionally militaristic looks. In the images taken by photographer David Sims, teams of top models including Joan Smalls, Natasha Poly, Kendall Jenner and Anna Ewers sported the apparel, signifying a preference for green and black this coming season.
While army-inspired styles are commonly strict and structured, Marc Jacobs juxtaposed these motifs with a messy chopped bob flowing in every direction. Stylist Katie Grand pulled all of these eclectic elements together.
At present, viewers can only get a preview of this couture line. Come January however, full-length portraits of each model will be released, showcasing the full range of the Marc Jacobs Spring/Summer 2015 collection.
Image Credit: David Sims
What Makes This Trend Stand Out
- Militaristic Fashion
- Opportunity for fashion designers to create army-inspired styles with a unique twist.
- Eclectic Styling
- Potential for stylists to combine contrasting elements and create unconventional fashion looks.
- Preview Marketing
- Chance for brands to generate buzz and anticipation by releasing teaser images before the full collection launch.
Sectors Adopting This
- Fashion
- Fashion designers can incorporate militaristic elements into their upcoming collections.
- Styling
- Stylists can experiment with blending different styles and aesthetics to create innovative fashion looks.
- Marketing
- Brands can leverage preview marketing strategies to generate excitement and attract attention to their upcoming collections.
