Mood-Boosting Makeup Kits

ONE CLICK b.EAUTY's Convenient Kits Inspire Confidence & Empowerment

At a time when people want to feel supported and uplifted by life's small joys, ONE CLICK b.EAUTY is launching on Amazon, sharing convenient, confidence-boosting makeup kits. The color cosmetics make it easy to add a pop of color to one's look with everything from eyeshadow sticks and palettes to lip crayons and liquid colors.

To kick off its launch, ONE CLICK b.EAUTY is initiating a #FaceTheWeek social media campaign that inspires people to start the day on a positive note. Additionally, ONE CLICK b.EAUTY is committed to supporting organizations that are focused on the support and empowerment of women—this month, the brand will be offering a buy-one-give-one donation for kits purchased on Amazon.

Image Credit: ONE CLICK b.EAUTY

Convenient Makeup Kits
Opportunity to disrupt the cosmetic industry by offering makeup kits that are convenient and easy to use.
Mood-boosting Products
Opportunity to tap into the growing market of products that focus on improving one's mental health and wellbeing.
Social Media Campaigns
Opportunity to use social media campaigns to increase brand awareness and engage with customers.

Sectors Adopting This

Cosmetics
Disrupt the cosmetic industry by offering convenient and easy-to-use makeup kits that focus on boosting one's mood.
Mental Health
Opportunity to explore the mental health market by offering products that improve confidence and self-esteem.
E-commerce
Opportunity to disrupt the e-commerce industry by offering one-click convenience for purchasing makeup kits online.
SCORE
4.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 69%
Activity 66%
Freshness 9%

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