If Maison Martin Margiela Paint existed as a real product, the fashion house would probably approve of this branding direction. Incredible chic, artistic and, most importantly, stylish, it doesn't tarnish the fashion house in any way. In fact, people might be disappointed to learn that this is simply a concept since they might be tempted to outfit their home as chicly as they do their bodies.
Designed by Jesper Forsberg Landin for a school project at Academy of Art University, the Maison Martin Margiela Paint collection also includes a can of spray paint. He says about his inspiration behind the aesthetic, "I took the simplicity and clean language of Margiela and applied it to a very different medium." Perhaps the label would consider home decor next.
Why This Trend Is Growing
- Fashionable Paint Can Branding
- There is a growing trend for stylish and artistic paint can branding, which creates opportunities for disruptive innovation in the home decor industry.
- Fashion House Licensing
- There is a trend for fashion houses to expand their brand through licensing deals, which could create new opportunities for disruptive innovation in the home decor market.
- Fashionable Home Decor
- The trend for people to decorate their homes as stylishly as they dress themselves is growing, creating opportunities for disruptive innovation in the home decor industry.
Industries Being Reshaped
- Home Decor
- Stylish and artistic paint can branding creates opportunities for disruptive innovation in the home decor industry.
- Fashion
- The trend for fashion house licensing and fashionable home decor creates opportunities for disruptive innovation in the fashion industry to expand into the home decor market.
- Art
- Artistic paint can branding opens opportunities for disruptive innovation in the art industry, including collaborations with fashion and home decor brands.
