If you're a huge fan of mac 'n cheese, you'll definitely want to check out Burger King Germany's new Macaroni & Cheese Lover Sandwiches.
The new Macaroni & Cheese Lover menu is a trio of sandwiches that are all made with a breaded macaroni & cheese patty and a spicy chili cheese sauce. The first of these sandwiches is the Macaroni & Cheese Lover Beef, which combines the macaroni patty with a flame-grilled beef patty, lettuce, roasted onions, ketchup, and spicy chili cheese sauce on a corn-dusted bun. Next is the Macaroni & Cheese Lover Chicken, which pairs the macaroni patty with a chicken patty, lettuce, roasted onions ketchup, and chili cheese sauce on a corn-dusted bun. Lastly, there's the Macaroni & Cheese Lover Plant-Based, which combines the same macaroni patty with a plant-based patty, lettuce, roasted onions, ketchup, and chili cheese sauce on a corn-dusted bun.
The new Macaroni & Cheese Lover Sandwiches can be found now at Burger King locations across Germany.
Image Credit: Burger King
What Makes This Trend Stand Out
- Mac-and-cheese Craze
- Exploit the growing trend of incorporating mac-and-cheese into classic fast food menu items
- Plant-based Products
- Consider developing or promoting plant-based menu items to reach a wider audience
- Unique Sandwich Ingredients
- Experiment with unusual ingredients to create standout sandwich options that differentiate your brand
Sectors Adopting This
- Fast Food Industry
- Fast food chains can capitalize on these trends by innovating new menu items with these ingredients
- Plant-based Industry
- Companies in this sector can offer alternative meatless cheese products to meet rising consumer demand for plant-based foods
- Packaged Food Industry
- Companies who offer mac-and-cheese options can partner with fast food chains or market new products in light of this trend
