HP unveiled the 'M24h' full HD and 'M27h' QHD monitors at CES 2023. These monitors are designed for optimal comfort, rather than for industry-leading specifications. This allowed HP to keep costs low while targeting a large sect of customers, home office workers.
The M24h is a 24-inch 16:9 monitor with a 1080p resolution, while the M27h is a 27-inch 16:9 monitor with a resolution of 1440p. The M24h and M27h have impressive viewing angles, a stand with adjustable height and a rotatable display mount, and onboard software that makes these monitors exceptionally comfortable.
The monitors come with built-in display software that helps workers calibrate the display's position to be optimal for their specific desk, chair, and sitting height. This is convenient as the calibration process is often difficult for individuals to set up perfectly.
Image Credit: HP
What Makes This Trend Stand Out
- Comfort-focused Monitors
- Increased demand for comfortable work-from-home monitors presents opportunities for companies to design and market more monitors with features tailored for home office workers.
- Optimal Display Calibration Software
- Custom software that assists users in calibrating their displays to fit their specific desk and chair can be a disruptive innovation opportunity for companies in the monitor industry.
- Affordable High-quality Monitors
- The success of HP's M24h and M27h signifies a growing trend in the industry for monitors with quality features at an affordable price, which presents opportunities for companies to create and market similar monitors.
Sectors Adopting This
- Monitor Manufacturing
- Monitor manufacturers have the opportunity to create and market more monitors with user-customizable features to cater to the specific needs of different users.
- Display Calibration Software Development
- Developers of display calibration software have the opportunity to create and market custom software that users can use for optimal comfort during prolonged computer use.
- E-commerce Retail
- There is a disruptive innovation opportunity for companies in the e-commerce retail industry to offer affordable high-quality monitors with comfort-focused features to cater to home office workers.
